Upcoming events

  • No upcoming events

Featured AREA Members


AREA Building on  25 Years: 1994-2019

Log in

New RM/RBFF Report on Angler R3

June 12, 2020 10:23 AM | Anonymous

Available Now.

Responsive Management recently partnered with the Recreational Boating and Fishing Foundation (RBFF) on a major study to determine actionable strategies for angler participation and recruitment, retention, and reactivation (R3). 
As America continues to change demographically, attitudinally, and technologically, the R3 community must understand the implications in order to better address the needs of current and prospective anglers. With this in mind, RBFF and Responsive Management undertook substantial new human dimensions research to determine how fishing can stay relevant in a constantly evolving society.
Click here for our newsletter highlighting study results.
Funded under a Multistate Conservation Grant, the project entailed a scientific, probability-based nationally representative survey of more than 3,000 U.S. residents (including supplemental oversamples of African-Americans, Latinos, and Asian-Americans) and two series of focus groups, one with general population residents in a diverse set of locations across the country and the other with angler R3 professionals. In addition to providing an updated look at motivations, barriers, and interests among active, sporadic, lapsed, and non-anglers, the study examined the roles of social media, smartphone apps, and other innovations in angler participation and R3.

Click here for an RBFF infographic based on the study results.

Click here for an RBFF news release on the project.

Click here for the full study report from Responsive Management.

Mark Damian Duda
Executive Director, Responsive Management
Certified Wildlife Biologist ®
130 Franklin Street. Harrisonburg, VA 22801. 540-432-1888. fax 540-432-1892

About us

Our organization leads the discussions for aquatic leaders. AREA is organized for educational purposes. AREA members include representatives of State, Federal, industry, fisheries and educational professionals involved in aquatic resource education programs. The nationwide non-profit Association is created to foster, promote and encourage aquatic education.

Become a member

Show your commitment to increase ARE effectiveness  -
  • Provide expertise regarding aquatic education issues, strategies and methodologies 
  • Provide an organized forum for discussion, deliberation, and resolution 
  • Support aquatic resource management programs 
  • Develop strategic plans for the future; provide organization and direction to AREA members 
  • Serve as a liaison between agencies, industry and state aquatic resource education coordinators
  • Promote education and wise-use management and conservation of aquatic resources and those recreational sports related to them

We invite you to browse our Web site and to support our goals by joining AREA.

Find us

Look at the Regional listing for your AREA Regional Representative.

For payment assistance, contact Treasurer Steve Marshall, Phone: 561-292-6050, Email: steve.marshall@myfwc.com

For member assistance, contact Member Support,  Carol Paterick, Phone: 301-805-0784, carolpaterick@gmail.com.

Powered by Wild Apricot Membership Software